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Aboard a Phinisi Boat, Samafitro and Hytera Unveil a New Approach to Professional Communication

Writer: Groovy Indonesia
Groovy Indonesia
5 hours ago
2 min read

The Samafitro distributor launch event for Hytera offered a product launch experience that broke away from conventional concepts. Instead of being held in a ballroom or standard venue, the event took place aboard a Phinisi ship with a "Treasure Hunt" theme, creating an adventurous atmosphere that guests felt the moment they arrived. Embracing a pirate theme, the entire event was designed to be lively, thematic, and immersive. From the participants' costumes and nautical-inspired décor to activities that actively involved the guests, the event successfully delivered a launch experience that was not only informative but also full of energy and surprises.



This launch marked a significant milestone for PT Samafitro and Hytera in introducing professional communication products to partners and invited guests. Set against a dynamic maritime backdrop, the event embodied a spirit of moving forward toward a future of communication that is stronger, more modern, and more connected. The presence of partners, dealers, resellers, system integrators, and guests added a warm and welcoming atmosphere to the occasion. More than just a product launch, the event served as an opportunity to strengthen relationships, build connections, and celebrate this new chapter for Samafitro and Hytera in Indonesia.



The event culminated in a spectacular fireworks display aboard the ship, symbolizing the start of a new journey to deliver communication solutions ready to support future industrial productivity, coordination, and connectivity.


With Groovy EO serving as the event organizer, the Samafitro Distributor Launch for Hytera was successfully crafted into a unique, thematic, and memorable event. From the "Treasure Hunt" concept to the experience aboard the Phinisi ship, every detail was designed to create a stunning occasion that left a lasting impression on all the guests.

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